Real Estate Connect 2011 San Francisco

Conference Registration Hours

Exhibit Hall Hours

Broker Summit

Challenging the Status Quo

Sponsored by:

What do brokers need to do to confront changes, such as the new business models, new consumers and new technologies? Join fellow brokers in this interactive workshop about challenging the status quo, and walk away inspired and ready to build a better business! See Agenda »

Connect Tech

Innovation, Integration and Implementation

Sponsored by:

Learn about the latest technologies and how to successfully apply them to your business. See Agenda »

Internet Marketing

Integrating digital into your marketing strategy

Learn how industry leaders are rethinking their marketing mix to succeed online. Explore recent trends and discover best practices to transform how you think about your own approach to Internet marketing. See Agenda »

The Paperless Agent

Succeeding in a Paperless World

Sponsored by:

Learn how to adopt mobile applications and platforms so that you can save money, reduce space, boost productivity and, most importantly, make your clients happier. See Agenda »

Sneak Peek: The Mobile Consumer Explosion

Grab a quick lunch and then stop by this sponsored educational session for valuable training and tools to improve your business.

Max Pigman, VP, REALTOR.com® and Top Producer® Systems, @maxpigman

Sponsored by:

Welcome Address

The Post-PC World
What does the end of the desktop mean for media, computing and real estate?

Presented by:
Bradley Inman, Founder and Publisher, Inman News, Vook.com, @bradinman

Working with Entrepreneurs: What is the Magic?

A conversation with Ron Conway, Silicon Valley's premier angel investor.

Ron Conway, Silicon Valley Angel Investor, @RonConway

New Kids on the Block

Meet some of the hottest new start-ups in the real estate business.

Hosted by Brad Inman, Founder and Publisher, Inman News, Vook.com, @bradinman and Chris Smith, Chief Evangelist, Inman News, @inmannext

New Opportunities in Social and Advertising

Social networks and advertising are converging: learn how to leverage the trend.

Hosted by Chris Smith, Chief Evangelist, Inman News, @inmannext and Katie Lance, Director of Social Media, Inman News @katielance
Gahlord Dewald, President/Janitor, ThoughtFaucet, @gahlord
Craig Donato, Co-founder and CEO, Oodle, @craigdonato
Pete Flint, Co-founder and CEO, Trulia, @peteflint

KEYNOTE ADDRESS
Facebook and the Local Ecosystem

Emily White, Senior Director, Local, Facebook

Going Local: Neighborhoods 2.0

We've all heard the term "hyperlocal," but what does it mean for the real estate industry? Learn about the future of neighborhood information.

Moderator: Chris Smith, Chief Evangelist, Inman News, @inmannext
Ann Baldinucci, Co-founder and CEO, Nabewise, @annbaldinucci
Josh Herst, CEO, Walk Score, @jherst
Lenny Rachitsky, Founder, Localmind, @lennysan

KEYNOTE ADDRESS
Leveraging the Mobile Opportunity

Learn about the mobile trends that impact your business and get tips on how to make mobile work for you.

Jason Spero, Head of Mobile Ads, Americas, Google, @speroman

KEYNOTE ADDRESS
Why Now is the Time to Lead, Not React

Prepare to be inspired as Brian explains why there's no time like the present to adapt your social media approach to transform your business and engage your customers.

Brian Solis, Principal, Altimeter Group and Author, Engaged!, @briansolis

Cocktails@Connect

Sponsored by:

Conference Registration Hours

Exhibit Hall Hours

Opening Remarks

KEYNOTE ADDRESS
Using Social Media to Build a Big Brand

One of the hippest brands in the country, Virgin America has embraced social media as a channel for communicating with customers. Hear how the airliner turns to social media to connect with fans and improve guest retention.

Porter Gale, VP of Marketing, Virgin America, @portergale

CONNECT DOWNLOAD: What Great Service Looks Like

Krisstina Wise, Principal Broker, The GoodLife Team, @krisstinawise

Rethinking the Brokerage: New Models and Opportunities

Meet trailblazers who are changing how they work, and how we think about the real estate business.

Moderator: Chris Smith, Chief Evangelist, Inman News, @inmannext
Matt Beall, Principal Broker, Hawaii Life Real Estate Services, LLC, @mattbeall
Carmelo Oliveri, Broker/Owner, Property Hub Realtors, @propertyhubreal
Glenn Sanford, Founder and CEO, Exp Realty, LLC, @ceoglenn
John Skrabec, Broker/Owner, Live Urban Real Estate, @JohnSkrabec

The CEO of Tomorrow: How the Rules of Leadership are Changing

Moderator: Sherry Chris, President and CEO, Better Homes and Gardens Real Estate LLC @sherrychris
Brian Clark, Founder of Copyblogger and CEO of Copyblogger Media, @copyblogger
Stephen Jagger, Co-founder of OutsourcingThingsDone.com and CEO, Ubertor.com, @sjagger
Walter Schild, Founder and CEO, Genex, @walterschild

Break

KEYNOTE ADDRESS
Manage Your Online Reputation, or Face the Consequences

Pete Kazanjy, Co-founder and CEO, Honestly.com, @Kazanjy

KEYNOTE ADDRESS
Measure What Matters: How to Change The Conversation

Ryan Holmes, CEO, HootSuite, @invoker

Inside Airbnb

A conversation with Airbnb co-founder Joe Gebbia.

Joe Gebbia, Co-founder and Chief Product Officer, Airbnb, @jgebbia

CONNECT DOWNLOAD: Generation Rent and the $11 Billion Commission Shift

David Vivero, Founder and CEO, RentJuice, @davidvivero

Innovator Awards announced

Protecting Your Online Reputation

Grab a quick lunch and then stop by this sponsored educational session for valuable training and tools to improve your business.

Stephen Pacinelli, National Director, Top Producer® Systems and Co-founder of Tech Savvy Agent, @stevepacinelli

Sponsored by:

AOL Gets Serious – Leveraging the Fastest-Growing Real Estate Site

AOL was named by Hitwise as the nation’s fastest-growing real estate site. Learn about the big changes they have made recently, and find out the best ways to take advantage of the growing advertising opportunity on AOL Real Estate.

Celeste Starchild, VP, Sales and Marketing, ListHub, @listhub

Sponsored by:

Opening Remarks

Gahlord Dewald, President/Janitor, ThoughtFaucet, @gahlord

The CRM Merry-Go-Round

Big or small, businesses continue to struggle to understand the utility of their customer relationship management (CRM) tools. Find out how technology can help you make better, more meaningful and valuable relationships with your customers.

Austin Allison, Founder and CEO, DotLoop, @GAustinAllison
Ethan Bloch, Co-founder and CEO, Flowtown, @EBloch
Alex Lange, CTO, Market Leader, @Alexander_Lange
Harper Thorpe, VP, Residential Real Estate Solutions, CoreLogic, @harperthorpe

Web Analytics – Beyond Google Analytics

While Google Analytics seems to have a dominant presence in Web visitor measurement, new tools continue to be developed every day.

Neil Patel, Co-founder, KISSmetrics.com

Test, Iterate, Improve

Wondering how to improve your bottom line without breaking the bank? Wish you could iterate more quickly and effectively to make your business leaner and smarter? Learn to replace guesswork with data about what really works by using A/B testing.

Galen Ward, Founder and CEO, Estately, @galenward

Turning Insights into Action

Get guidance on developing a strategic approach to data mining and analytics so you can make better decisions, more quickly and efficiently.

Avi Gupta, VP, Research and Marketing, SmartZip Analytics Inc., @avigupta

Mastering Big Challenges When You're a Small Company

Learn to embrace the advantages of being a small business to do more, faster.

Jonathan Kauffmann, Principal Broker and Strategy Director, Nest Realty, @JonathanK
Jodi Tussing, Director of Career Development, CENTURY 21 AllPoints Realty, @joditussing

Opening Remarks

Moderated by: Brian Boero, Partner, 1000Watt Consulting, @1000wattbrian

The New MLS Org Chart: Structuring and Staffing for the MLS of Tomorrow

Learn how to build a leaner, smarter organization that will take you in to the next 50 years.

Brian Boero, Partner, 1000Watt Consulting, @1000wattbrian
Marilyn Wilson, Partner, WAV Group, @marilynwilson

Managing Your Distribution Channel and Vendor Relationships Profitably and Responsibly

The MLS is a powerful channel for reaching brokers and agents – and everybody wants in. Get valuable insights from insiders who have seen the good, the bad and the ugly.

Curt Beardsley, VP of Business Development, Move Inc., @REALTORdotcom
Greg Robertson, Co-founder, W&R Studios, @gregrobertson

Updating Your Product Strategy

For many MLS's, product strategy has historically consisted of a system vendor RFP every three years. That's no longer good enough. Learn how leading MLS's are thinking ahead to deliver value-added products.

John Heithaus, Chief Marketing Officer, MRIS, @MRIS_CMO
Taqi Rizvi, Chief Technology Officer, Houston Association of REALTORS®, @taqirizvi

MLS Innovations

The Common-Sense Guide to Syndication

Learn how to clear up some of the confusion around syndication by communicating the opportunities and risks to your members.

Bob Bemis, CEO, ARMLS, @bobbemis
Luke Glass, General Manager, ListHub, @ListHub
Saul Klein, SVP, Point2, @saulklein

Opening Remarks

James Dwiggins, Chief Strategy Officer, Realty World Northern California & Nevada

Online Agent Reviews and Ratings

Will they help or hurt your business?

Sara Bonert, Director of Broker Services, Zillow.com, @sbonert
Luther Lowe, Director of Business Outreach, Yelp, @lutherlowe
Larry Romito, CEO, Quality Service Certification

Daily Deals Are THE New Opportunity

Lauren Bernstein, Co-founder and President, DailyTicket.com, @healthyurbanite
Tigue Bonneval, Co-founder, HouseTipper.com, @HouseTipper

Facebook Referrals...What Works?

Discover new ways to leverage your social network to get referral business.

Moderator: Bernice Ross, CEO, RealEstateCoach.com, @BRoss
Janet Choynowski, CEO, Real-Buzz Media, @Janet_Immobel
Jay Gierak, Co-founder, Stik.com
Rick Marini, Founder and CEO, BranchOut, @rmarini

I ♥ VideoBlogging & So Should You!

Video may have killed the radio star, but it can make you a real estate star! Cement your online presence with Herman's video do's & dont's. Convert people from viewers to clients with cost effective and fast videos.

Herman Chan, Real Estate Personality and Broker Associate, Better Homes and Gardens Real Estate Mason-McDuffie, @hermanity

Preparing For the Next Generation

In 2010, 69 percent of all homebuyers were under 44 years of age. Hear how three young brokers built their companies to attract this growing demographic!

Tiffany Combs, Owner, Climb Real Estate Group, @climbSF
Imran Poladi, CEO/Team Leader, Keller Williams Realty, @imranpoladi
Keith Robinson, EVP, Better Homes and Gardens Mason-McDuffie Real Estate

Opening Remarks

Matthew Shadbolt, Director of Interactive Product and Marketing, The Corcoran Group, @Corcoran_Group

Using Mobile Technology to Increase Customer Loyalty

Investing in mobile can not only help you generate new leads, it can also boost customer loyalty. Learn how to make your customers happy and keep them coming back to your mobile app for more.

Ryan Charles, Mobile Guru and CEO, Consmr, @ryenyc
Beverly Thorne, Chief Marketing Officer, Century 21 Real Estate LLC

Augmented Reality in Action

Technology is bringing us three-dimensional living. Find out why it is great for real estate.

Taylor McDonald, Co-founder and President of Second|Site LLC
Tish Shute, Co-founder of Notifide and Augmented Reality Event, @tishshute

Blending Social, Local and Mobile

There are more ways than ever to answer the question, "What's near me?" Hear how new tools and technologies are changing the way people discover nearby places and products, and how you can get in on the action!

Matt Dollinger, VP of Strategic Development, @properties, @mattdollinger
Matt Lerner, CTO, Walk Score, @mrlerner

Living in a World Where the News Finds You

News breaks online in real-time, all the time. In a world where the fire hose is always on, how do you make sense of the deluge of information?

Moderator: Matthew Shadbolt, Director of Interactive Product and Marketing, The Corcoran Group, @Corcoran_Group
Declan McCullagh, Chief Political Correspondent, CNET, @declanm

The Importance of Creating Incredible Content

All content is not created equal. What types of content spark the most interesting conversations?

Alexis Juneja, Co-founder, Curbed.com, @lexjuneja
Derek Overbey, Senior Director of Community Development, Roost, @doverbey

Welcome

Innovation Showcase: Must-See Tech Trends

Caleb Elston, Founder and CEO, Yobongo, @calebelston
Kevin Pomplun, President and CEO, SkyGrid, @kevinpomplun
Eli Portnoy, Founder and CEO, ThinkNear, @eportnoy
Adi Tatarko, Co-founder and CEO, Houzz, @houzz_inc

KEYNOTE ADDRESS: Web 2.0, Social Media, and Other Buzzwords

David Pogue, Personal Technology Columnist, The New York Times and Emmy Award-Winning Tech Correspondent, CBS News, @pogue

CONNECT DOWNLOAD: Five Things You Must Do to Thrive in the Future

Ian Morris, CEO, Market Leader, @Market_Leader

The Economic Outlook: Where's the Market Heading?

Moderator: Jonathan Miller, CEO, Miller Samuel, Inc., @jonathanmiller
Doug Duncan, VP and Chief Economist, Fannie Mae
Kenneth Rosen, Chariman, Rosen Consulting Group and Chair, Fisher Center for Real Estate and Urban Economics Professor Emeritus, UC Berkeley
Gary Zimmerman, Senior Economist, Federal Reserve Bank of San Francisco

Connect Think Tank

Join us for this round-up of the top topics and trends at this year's conference.

Chris Smith, Chief Evangelist, Inman News, @inmannext
Brian Boero, Partner, 1000Watt Consulting, @1000wattbrian
Mark Lesswing, SVP and CTO, National Association of REALTORS®, @trainmal

What's Next?

Get a look at what you can expect next in the world of technology and real estate.

Katie Lance, Director of Social Media, Inman News, @katielance
Chris Smith, Chief Evangelist, Inman News, @inmannext

Program Ends