Sessions

Wednesday
Thursday
Friday

Wednesday, January 12, 2011

CONFERENCE DAY 1
7:00 am - 5:00 pm

Conference Registration Hours


8:00 am - 6:00 pm

Exhibit Hall Hours


WORKSHOPS

8:30 am - 12:25 pm

Internet Marketing Bootcamp

A day of digital marketing mojo where you'll learn how to market like a Rock Star. The bootcamp delivers practical takeaways for optimizing your marketing strategy from those who are getting it right. See Agenda »

8:30 am - 12:25 pm

Connect Tech

ConnectTech will give CTOs, developers, entrepreneurs and product managers an opportunity to explore innovation in a program tailored to geeks, not marketers. See Agenda »

8:30 am - 12:25 pm

Broker Summit

The real estate landscape has changed and if you were to start over and build your brokerage from the ground up - what would you do differently? Join us at the Broker Summit, as we dive into the in's and out's of building the best brokerage. See Agenda »

SPONSORED INTENSIVES

GENERAL SESSION

2:15 pm – 2:40 pm

Welcome Address


Presented by: Bradley Inman, Publisher and Founder, Inman News & Vook, @bradInman

Session Media

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2:40 pm – 3:00 pm

Policy, politics and the future of homeownership

A conversation with FHA Commissioner and Assistant HUD Secretary David Stevens

Panelists:
Bradley Inman, Publisher and Founder, Inman News & Vook, @bradInman
David H. Stevens, Commissioner of the Federal Housing Administration and Assistant Secretary for Housing, @HUDnews

3:00 pm – 3:20 pm

Keynote: Location, location, location – Check-in, check-in, check-in

Location-based technologies are all the rage with Facebook, Google and a host of hot start-ups in the game. It seems like a natural fit for real estate, but is there more hype than hope?

Presented by: Alex Rosenblatt, Regional Promotions Rockstar, SCVNGR, @alexrosenblatt

Session Media

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3:20 pm – 3:40 pm

Baring it all. Lessons in personal branding, buzz building and making a scene.

A conversation with Cyan Banister.

Cyan Banister, Evangelist, Topsy.com & Founder, Zivity.com, @cyantist
Bradley Inman, Publisher, Inman News, @bradInman

3:40 pm – 4:00 pm

Keynote: Big media goes local: Are you ready?

Hyperlocal news sites powered by Web giants are springing up left and right, providing street-level content to your customers. Are these sites partners or foes?

Presented by: Warren Webster, President, Patch.com, @wwebs

Session Media

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4:00 pm – 4:20 pm

Housing 2011: Up, down, or down-and-out?

Four leading real estate market watchers give you their no-punches-pulled take on what you can expect in 2011.

Panelists:
Ted C. Jones, Senior Vice President-Chief Economist, Stewart Title Guaranty Company
Carter W. Murdoch, SVP; National Affinity Business Development Executive, Strategic Business Alliances, Bank of America, N.A.
Noah Rosenblatt, Founder, UrbanDigs.com, @urbandigs
Joel Singer, Executive Vice President, California Association of REALTORS®, @CAREALTORS

Session Media

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4:20 pm – 4:40 pm

Can design sell a house

What roles does design have in the market? Hear what HGTV mega celeb, Vern Yip's philosophies on the interiors of real estate. Discover new opportunities and get it sold.

Presented by: Vern Yip, Host of "Deserving Design" and Judge for "HGTV Design Star"

Session Media

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4:40 pm – 5:00 pm

Content, community and making money on real estate content

The founder of the world's largest real estate blog network shares the vision that made his company a media success story.

Bradley Inman, Publisher, Inman News, @bradInman
Lockhart Steele, Founder, Curbed.com, @Lock

Session Media

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5:00 pm – 6:00 pm

Cocktails@Connect


Sponsored by:
The New York Times

Wednesday
Thursday
Friday

Thursday, January 13, 2011

CONFERENCE DAY 2
7:00 am - 5:00 pm

Conference Registration Hours


12:00 pm - 6:00 pm

Exhibit Hall Hours


GENERAL SESSION

8:30 am – 8:55 am

Inside Realogy

The world's biggest real estate company sits just an hour outside of New York City. Shouldn't you know what makes it tick? Hear all five residential brand CEOs on stage together for the first time sharing their candid assessment of their company and their industry.

Panelists:
Sherry Chris, President & CEO, Better Homes and Gardens Real Estate, LLC, @sherrychris
Rick Davidson, President & CEO, Century 21 Real Estate, LLC, @C21
Mike Good, CEO, Sotheby's International Realty Affiliates, LLC, @sothebysrealty
Jim Gillespie, CEO, Coldwell Banker Real Estate, LLC, @coldwellbanker
Charlie Young, President & CEO, ERA Franchise Systems, LLC, @AsmarterERA

Session Media

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8:55 am – 9:15 am

The future of media, the Web and how you communicate your value to the marketplace

The senior strategic advisor of the renowned digital communications giant shares his view on what the coming year will bring.

Presented by: Steve Rubel, SVP, Director of Insights, Edelman Digital, @steverubel

Session Media

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9:15 am – 9:30 am

When the future moves in next door: Making your way in the new media neighborhood

The New York Times' media and culture columnist shares his views on what to expect in 2011.

David Carr, Media and Culture Columnist, The New York Times, @carr2n

Session Media

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9:30 am – 10:00 am

New kids on the block: Meet six new companies you may not have heard of – but should know

The entrepreneurs behind the coolest new real estate apps share their creations for your consideration, and your vote.

Session Media

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10:00 am – 10:20 am

Keynote: Connect download - Ten new apps you can put to work now

There are hundreds of thousands of mobile apps, Web apps, and apps what run on top of apps, but which are the most useful for your business right now? The COO of one of the Internet's most respected technology sites shows you the top 10.

Presented by: Adam Hirsch, Chief Operating Officer, Mashable, @adamhirsch

Session Media

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10:20 am – 10:40 am

What's in store for the social Web? What's hot, what's not and whats next?

Interview with Victoria Ransom, Founder and CEO, WildfireApp.com

Bradley Inman, Publisher and Founder, Inman News & Vook, @bradInman
Victoria Ramson, Founder and CEO, WildfireApp.com, @wildfireapp

10:40 am – 11:00 am

Keynote: Social media is dead. Long live common sense.

Social media is now an essential part of any brand's marketing mix, but must be approached differently - and carefully - to be successful. Learn how to make that happen from one of the world's leading authorities on digital marketing.

David Armano, SVP, Edelman Digital, @armano

NOTE: This session was substituted by a panel discussion on real estate from a global perspective.

Panelists:
Simon Baker, CEO, Property Portal Watch
Shaun Di Gregorio, CEO, iProperty.com
Javier Ortiz, International Development and Sales Director, Mitula

Session Media

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11:00 am – 11:25 am

Real estate, New York-style

The New York real estate market is unique, but also leads trends that impact the rest of the country. Learn what's happening here now that can cast light on your 2011.

Panelists:
Dottie Herman, CEO, Prudential Douglas Elliman, @DottieHerman
Diane Ramirez, President, Halstead Property, @Halstead

Session Media

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11:25 am – 11:40 am

How to grow a company in a recession

From clean slate to 21 states in 2 years, Sherry will share her strategy and the 7 fundamentals that are the key to her success.

Presented by: Sherry Chris, CEO, Better Homes and Gardens Real Estate, @sherrychris

Session Media

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11:40 am – 11:50 am

Over a decade plus of real estate evolution - A Connect tribute



11:50 am – 12:00 pm

Connect download: How to get rid of your office and cut costs in 10 easy steps

The Web is no longer wired, it's ambient. Your office is wherever you happen to be. Cables, cabinets and cubicles seem crazy. Here's how to make the switch.

Presented by: Chris Smith, Co-Founder, TechSavvyAgents, @techsavvyagent

Session Media

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SPONSORED INTENSIVES

Innovation Tracks: Thursday

TRACK 1: The MLS

Moderated by: Michael Wurzer, President & CEO, FBS Data Systems

2:00 pm – 2:45 pm

Can an MLS be strategic?

MLS organizations have plenty of strategic planning meetings, but do many have a strategy? How can you move beyond the tactical time sinks and petty positioning to plot a course that sustains your organization?

Panelists:
Art Carter, CEO, CRMLS, Inc.
Rich Lull, Senior Vice President, MLS Solutions, LPS Real Estate Group

Session Media

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2:50 pm – 3:35 pm

Five big questions every MLS must answer to survive the next five years

As the market continues to swoon, and technology that could one day replace the MLS proliferates, executives and boards are forced to answer tough questions.

Panelists:
Rob Hahn, Partner, 7DS Consulting, @robhahn
Bob Hale, President and CEO, Houston Association of REALTORS®, @B0bHale
Marilyn Wilson, Partner, WAV Group, @marilynwilson

Session Media

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3:40 pm – 4:25 pm

Data and standards, The vendor's view

Standards are beginning to gain momentum, but what do vendors think? How can innovation be unlocked more powerfully while protecting MLS information?

Panelists:
Ira Luntz, VP Data Products, LPS Real Estate Group
Joel MacIntosh, CEO, WolfNet, @WolfNet

Session Media

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4:30 pm – 5:00 pm

The peripheral view: Trends in media and technology that will impact your business in the coming year


Panelists:
Curt Beardsley, Vice President of Product Strategy, Realtor.com, @REALTORdotcom
Michael Wurzer, President & CEO, FBS Data Systems, @mwurzer

Session Media

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TRACK 2: Media and Technology

Moderated by: Gahlord Dewald, Inman News Columnist and Principal, ThoughtFaucet, @gahlord

2:00 pm – 2:45 pm

Mobile mainstream: App, WAP, or...what? How to make smart bets on the new Web platform

We all know it: Mobile is a big deal. But choosing which path to start down often leads to confusion? Experts who manage successful mobile products share their insights.

Panelists:
Devesh Khare, VP and Co-Founder, Aumnia, @mblz
John Lim, CEO, MobileCardCast, @mobilecardcast
Matthew Shadbolt, Director of Marketing, Corcoran, @Corcoran_Group

Session Media

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2:50 pm – 3:35 pm

Online video tipping point

Online video is one of the most powerful tools in the marketer's toolkit. Learn how to do it right, from content to production. Bad Internet video can be better than no Internet video. But a thoughtful video strategy can do wonders. Learn how to get it right – right out of the gate.

Panelists:
Amy Kane, Senior Vice President, Houlihan Lawrence, @HoulihanRE
Christian Sterner, Co-Founder & CEO, WellcomeMat, @Sterner

Session Media

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3:40 pm – 4:25 pm

Media convergence now

Learn how to think about, and plan for, the coming blend of Web, television, film and mobile from two of the country's leading media strategists. The idea that media would blur together has been projected for years, but it's happening now – and fast. Discover the opportunities – and challenges – this presents to your business.

Presented by: Channing Dawson, Strategic Advisor, Scripps Networks Digital, @scrppscomm

Session Media

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4:25 pm – 5:00 pm

Facebook: Engagement, recommendations and the future of your brand

Many now make the case that Facebook is far more important to your brand than Google. Some have abandoned their websites entirely in favor of an all-in presence on Facebook. Find out how to determine where you should move in the coming year.

Panelists:
Alex Chang, Co-Founder & CEO, Roost.com, @Roost
Geoff Cramer, Founder & CEO, SocialMadeSimple, @SocialMadeSimpl
Craig Donato, Founder & CEO, Oodle Marketplace, @CraigOodle

Session Media

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TRACK 3: Broker/Agent Track

Moderated by: Bernice Ross, Columnist, Inman News & CEO, RealEstateCoach.com, @Bross

2:00 pm – 2:45 pm

How to deliver a high-touch customer experience virtually without breaking the bank

Most brokers and agents want to deliver a high-touch, quality experience to customers, but the traditional means of doing so like a big office and fancy car are hardly a pathway to profitability. Meet leaders who have managed to make it happen in new and innovative ways.

Panelists:
Elizabeth Cooper–Golden, Broker/Owner, @Homes Realty 
Seth Siegler, CEO, Simplistate & Founder Robot Workshop Real Estate Technology, @SethS
Jaime Tineo, Broker/Owner, Westchester Cribs

Session Media

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2:50 pm – 3:35 pm

Short-sale success: How to use technology and tenacity to stay one step ahead of the banks and close deals

Short sales are tough, but there are going to be a lot of them for years to come. Learn how you can make the most of these complex transactions from people who have seen it all.

Panelists:
Holly Maloney, Co-owner, 3 Blondes & A Short Sale
Travis Waller, Certified Residential Specialist, RE/MAX Advantage Plus, @TravisWallerCRS

Session Media

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3:40 pm – 4:25 pm

How to merchandize a listing online - the right way

It's 2011, and yet most agents still take a handful of bad photos, write cliché-ridden copy for their online listings and fail to optimize their display for new platforms. Learn how to get it right – and get it sold – from the online leaders.

Panelists:
Paul Boomsma, President, Luxury Portfolio Fine Property Collection® and Chief Operating Officer, LeadingRE, @LuxePaul
Sara Bonert, Director of Broker Services, Zillow.com, @sbonert
Max Pigman, Vice President, REALTOR.com® and Top Producer® Systems, @maxpigman
Kelly Roark, Vice President, Scripps Networks Digital/Frontdoor.com, @KellyRoark

Session Media

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4:30 pm – 5:00 pm

QR codes, tags and the coming revolution in real estate sales

Objects connected to the internet. Yard signs that tell a story. Instant feedback. It's all possible; it's all here. Learn what this is all about so you're prepared.

Panelists:
Richard Hubschman, Partner, Frosting, LLC, @addfrosting 
Alan Pinstein, Founder, Neybor, @neybor
Chris Snitko, Partner, Qonnect, @Qonnect

Session Media

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Wednesday
Thursday
Friday

Friday, January 14, 2011

CONFERENCE DAY 3
8:00 am - 12:00 pm

Conference Registration Hours


GENERAL SESSION

9:05 am – 9:25 am

Secrets from the mega-agents

Everyone gives advice these days, but do they have the chops? The biggest producers in the Big Apple share the things that got them to the top – and kept them there.

Session Media

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9:25 am – 10:00 am

Data, traffic and profits

Online real estate CEO's discuss strategies for engaging consumers, servicing broker and agent partners and turning leads in to profits in 2011.

Panelists:
Pete Flint, Co-Founder & CEO, Trulia, @peteflint
Ian Morris, CEO, Market Leader, @Market_Leader
Spencer Rascoff, CEO, Zillow.com, @spencerrascoff
Errol Samuelson, President, Realtor.com

Session Media

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10:00 am

Program Ends

 

Connect Meetups

10:00 am – 12:00 pm

Geeks

Got a problem you can't quite solve? Just want to vent about access to MLS data? Talk shop with fellow real estate application developers in a no-holds-barred session.

Moderated by: Mike Mangino, CEO, Elevated Rails

10:00 am – 12:00 pm

MLS

Sit down with your peers for a hype-free, open discussion of the MLS business from the operator's perspective.

Moderator: Marilyn Wilson, Partner, the WAV Group, @marilynwilson

10:00 am – 12:00 pm

Broker/Owners

It's 2011 and many brokerage companies are once again in survival mode. Learn and share with colleagues that are making the tough decisions and reinventing their businesses.

Moderator: Steve Harney, CEO, Steve Harney, Inc., @KCMcrew

10:00 am – 12:00 pm

Agents

What works? What doesn't? And just what is marketing in 2011? This agents-only roundtable led by a practitioner who has married online prominence with true productivity promises to be loaded with insights.

Moderator: Heather Elias, Realtor & Blogger, Century 21 Redwood Realtors, @LoCoHeather

10:00 am – 12:00 pm

Start-up Leaders

Share war stories with fellow entrepreneurs and get advice on raising money, recruiting talent, selling into the real estate space and other start-up challenges.

Program subject to change

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